Aigle - Head of Design

July 2016 - July 2021

Creation of the new brand platform, style identity, new identity and logo.

In charge of the seasonal concepts, seasonal marketing messages, offer definition, key marketing silhouettes, seasonal key items, in all product categories across men, women, kids, accessories and footwear.

Womenswear (10% growth in Europe), Footwear (25% growth globally).

Product positioning in press and digital (200% growth)

In charge of the direction and product approval of our license partners in China, Japan and (since FW21) kids collections, to achieve a cohesive offer that answers the regional market needs in phase with the collections designed in the Paris studio.

Creation of the key window silhouettes, retail selection, product flow and merchandizing

for our retail stores.

Creation of the silhouettes for the seasonal photoshoot. Seasonal collaborations.

Collection presentation to stockholders, business partners, key buyers, retail, etc.

Timberland

August 2005 - September 2014

Womenswear Design and Accessories manager - 2010- September 2014

Creation of the Global Timberland women’s identity and collection.

Starting from a 30 style initial capsule to a 150 style collection.

Responsable for recruiting the women’s collection design team.

Develop a successful soft accessories offer.

Jersey and Knitwear senior designer - 2008- 2010

Responsable for a 75% growth in this products category in the AP region.

Menswear Outerwear Senior Designer - 2007- 2008

Design global men’s outerwear offer including leather.

Limited Collection Senior Designer - 2005- 2007

Create and coordinate a new premium range targeting the Japanese

and Italian markets

Façonnable

October 1997 - July 2005

Façonnable menswear outerwear and “Special Shirts” designer - 2000- 2005

Co-creation of the key seasonal story’s and color palletes.

Design of all the outerwear offer including leather, as well as mainline men «special

shirts».

Façonnable women’s outerwear Premium collection.

Façonnable men’s sport collection designer - Juin 1998- 2000

Responsable for the design of Façonnable Sports range including the winter ski range.

Internship in Façonnable Jeans collection - October 1997 - April 1998